89 Charterhouse Street
Farringdon’s new office playground
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We recently developed a comprehensive signage and wayfinding solution for a newly refurbished office development at 89 Charterhouse in Farringdon. The interior of the building had been completely transformed, with a modern, stylish interior design and brand-new fixtures and fittings. A unique aspect of the refurb was the inclusion of an interconnecting ‘slide’ to the top floor, injecting an element of fun and energy into the interior design and inspiring our team to create equally irreverent sign solutions.
A contemporary eclectic design
CiD included a mix of modern and traditional materials to reflect the period architecture of the external façade and to harmonise with the modern interior. The exterior entrance plaque was produced in bronzed brass, chemically etched with a modern logo design set below a refurbished, traditional signwritten ‘89’ on the entrance columns. In contrast we installed a neon illuminated disc in the entrance lobby, with a 'wallpaper' directory to compliment the contemporary mirrored interior and to complete the modern make-over.
Comprehensive and bespoke
As well as floor signage, door symbols and directional signage on each level, we provided corporate signage for two of the office tenants, Stakester and BVNK - providing frosted vinyl designs, signing meeting rooms and rationalising the internal space to maintain the modern look and feel throughout.
Mixing tradition and modernity
We created a comprehensive signage and wayfinding solution for office at 89 Charterhouse. We used a mix of traditional and modern materials, such as a bronzed brass chemically etched plaque and LED neon loops suspended from the ceiling. The neon illuminated the modern atmosphere of the office, and we also installed a 'wallpaper' directory as pseudo signwriting at the entrance. We also provided signage for two of the offices tenant, BVNK and Stakester, to help them to be identified. The end result was a stunning modern look that complimented the traditional materials used in the signage.
Space planning
Bedsides signage and wayfinding for the building, CiD are responsible for creating the building motif, the PDF brochure and the website. To capture the essence of the office interior before it was complete, we commissioned watercolour illustrations of each floor, including the view over Smithfield market to St Paul’s Cathedral and the exterior of the building. These were then used on the cover and internal pages of the brochure and website. To help clients understand the internal office space, we also provided multiple layout iterations of the floor plans, to demonstrate the possibilities. In the end, the illustrations were replaced with actual photographs to give the brochure a more realistic look.
