“They understood what made our brand valuable, then gave it a clearer, sharper identity without losing its character.”
CiD as a property branding agency in London developed a refined visual identity for Devonshire House, bringing the property's distinctive character into a considered brand experience. The identity was applied across the presentation materials, creating a consistent visual language for the property while giving the sale a premium, memorable presence.
Working closely with Strutt & Parker and Eastdil Secured, CiD art-directed photography including night and rooftop hero shots, alongside carefully retouched details. The team also developed a refined new identity for Devonshire House. The presentation materials combined tactile quality with visual storytelling to capture the prestige of the property.
The bespoke book and presentation materials played a key role in the sale, reinforcing Devonshire House's status as a Mayfair landmark. The project shows how luxury property branding, photography and property marketing materials can work together to present a premium commercial property with clarity and impact.